NPD Survey Group was founded in 1967 and is one of today’s leading global providers of market research data to Fortune 500 companies. They are one of the ten largest market research firms and they have offices and affiliates in thirty-three countries. They started going only in 1995 with online paid surveys and NPD Online Research is the company’s branch associated with those surveys. They collect data from point of sale purchases from retailers and consumer data from the NPD Research team, which you can join for a chance to win prizes:
As a member of our online research community, you’ll make a difference by completing quick, fun surveys about the products you buy, services you use, stores you shop in, and much more. We’ll merge your opinions with those of other panelists, and your combined input often reaches the desks of Fortune 500 executives and is regularly quotes by major media outlets.
NPD covers a wide range of industries, so whether you’re interested in green technology or green beans, video games or vacuums, we’re interested in what you think. Your opinions matter, and taking part in our research is the best way to make sure you’re heard!
The sign up process also acts as your “profile creation” step, with NPD asking you questions about you and your household. You’ll then be asked to fill out one survey, you choose the topic, and your account is activated. When you answer surveys, you’ll be given points which you can use to enter sweepstakes for prizes like $500 cash and a 7 day trip for two. Plus, you get an entry into an automatic monthly drawing of one of five $1,000 cash prizes.
The surveys are brief, the prizes are pretty spectacular and the group is 100% completely free to join.